Found this little gem via Kotaku, that the big reason Blizzard was killing all the pay-to-use and free-to-use Armory apps for the iPhone and iPod Touch was that they were working on publishing their app for free to the masses!
For you WoW + iPhone/iPod Touch folks… Click this link for the World of Warcraft Mobile Armory to get your copy for FREE!
Are you serious? How even more addicting for WoW to be on you iPhone and iPod Touch… It is inevitable.
It's more like an encyclopedia function… LOL! A full game would be rather daunting…